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<div class=3DSection1>

<p class=3DMsoNormal align=3Dcenter style=3D'text-align:center'>Department =
of
Marketing</p>

<p class=3DMsoNormal align=3Dcenter style=3D'text-align:center'><st1:place =
w:st=3D"on"><st1:PlaceType
 w:st=3D"on">College</st1:PlaceType> of <st1:PlaceName w:st=3D"on">Business=
</st1:PlaceName></st1:place></p>

<p class=3DMsoNormal align=3Dcenter style=3D'text-align:center'><st1:place =
w:st=3D"on"><st1:PlaceName
 w:st=3D"on">Illinois</st1:PlaceName> <st1:PlaceType w:st=3D"on">State</st1=
:PlaceType>
 <st1:PlaceType w:st=3D"on">University</st1:PlaceType></st1:place></p>

<p class=3DMsoNormal align=3Dcenter style=3D'text-align:center'><o:p>&nbsp;=
</o:p></p>

<p class=3DMsoNormal align=3Dcenter style=3D'text-align:center'>Standards f=
or Student
Written Work</p>

<p class=3DMsoNormal align=3Dcenter style=3D'text-align:center'><o:p>&nbsp;=
</o:p></p>

<p class=3DMsoNormal>As Marketing students and future business professional=
s,
effective communication is critical.<span style=3D'mso-spacerun:yes'>&nbsp;
</span>As such, it is imperative that you practice professional standards of
writing.<span style=3D'mso-spacerun:yes'>&nbsp; </span>To this end, all wri=
tten
assignments must meet minimum standards to be acceptable.<span
style=3D'mso-spacerun:yes'>&nbsp; </span>These standards address spelling,
punctuation, format and basic grammar.<span style=3D'mso-spacerun:yes'>&nbs=
p;
</span>These standards for written work refer to technical English errors a=
nd errors
of form.<span style=3D'mso-spacerun:yes'>&nbsp; </span>Specifically, the er=
rors
include the following:</p>

<p class=3DMsoNormal><o:p>&nbsp;</o:p></p>

<p class=3DMsoNormal style=3D'margin-left:.5in;text-indent:-.5in;mso-text-i=
ndent-alt:
-.25in;mso-list:l0 level1 lfo1;mso-list-change:"%1\:1\:0\:\." "Timothy A\. =
Longfellow" 20070521T1310;
tab-stops:list .5in'><![if !supportLists]><span style=3D'mso-list:Ignore'>1=
.<span
style=3D'font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </spa=
n></span><![endif]>each
different word misspelled</p>

<p class=3DMsoNormal style=3D'margin-left:.5in;text-indent:-.5in;mso-text-i=
ndent-alt:
-.25in;mso-list:l0 level1 lfo1;mso-list-change:"%1\:2\:0\:\." "Timothy A\. =
Longfellow" 20070521T1310;
tab-stops:list .5in'><![if !supportLists]><span style=3D'mso-list:Ignore'>2=
.<span
style=3D'font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </spa=
n></span><![endif]>each
sentence fragment</p>

<p class=3DMsoNormal style=3D'margin-left:.5in;text-indent:-.5in;mso-text-i=
ndent-alt:
-.25in;mso-list:l0 level1 lfo1;mso-list-change:"%1\:3\:0\:\." "Timothy A\. =
Longfellow" 20070521T1310;
tab-stops:list .5in'><![if !supportLists]><span style=3D'mso-list:Ignore'>3=
.<span
style=3D'font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </spa=
n></span><![endif]>each
run-on sentence or comma splice</p>

<p class=3DMsoNormal style=3D'margin-left:.5in;text-indent:-.5in;mso-text-i=
ndent-alt:
-.25in;mso-list:l0 level1 lfo1;mso-list-change:"%1\:4\:0\:\." "Timothy A\. =
Longfellow" 20070521T1310;
tab-stops:list .5in'><![if !supportLists]><span style=3D'mso-list:Ignore'>4=
.<span
style=3D'font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </spa=
n></span><![endif]>each
different mistake in capitalization</p>

<p class=3DMsoNormal style=3D'margin-left:.5in;text-indent:-.5in;mso-text-i=
ndent-alt:
-.25in;mso-list:l0 level1 lfo1;mso-list-change:"%1\:5\:0\:\." "Timothy A\. =
Longfellow" 20070521T1310;
tab-stops:list .5in'><![if !supportLists]><span style=3D'mso-list:Ignore'>5=
.<span
style=3D'font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </spa=
n></span><![endif]>each
serious error in punctuation</p>

<p class=3DMsoNormal style=3D'margin-left:.5in;text-indent:-.5in;mso-text-i=
ndent-alt:
-.25in;mso-list:l0 level1 lfo1;mso-list-change:"%1\:6\:0\:\." "Timothy A\. =
Longfellow" 20070521T1310;
tab-stops:list .5in'><![if !supportLists]><span style=3D'mso-list:Ignore'>6=
.<span
style=3D'font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </spa=
n></span><![endif]>each
error in verb tense or subject/verb agreement</p>

<p class=3DMsoNormal style=3D'margin-left:.5in;text-indent:-.5in;mso-text-i=
ndent-alt:
-.25in;mso-list:l0 level1 lfo1;mso-list-change:"%1\:7\:0\:\." "Timothy A\. =
Longfellow" 20070521T1310;
tab-stops:list .5in'><![if !supportLists]><span style=3D'mso-list:Ignore'>7=
.<span
style=3D'font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </spa=
n></span><![endif]>lack
of conformity with written assignment format</p>

<p class=3DMsoNormal style=3D'margin-left:.5in;text-indent:-.5in;mso-text-i=
ndent-alt:
-.25in;mso-list:l0 level1 lfo1;mso-list-change:"%1\:8\:0\:\." "Timothy A\. =
Longfellow" 20070521T1310;
tab-stops:list .5in'><![if !supportLists]><span style=3D'mso-list:Ignore'>8=
.<span
style=3D'font:7.0pt "Times New Roman"'>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; </spa=
n></span><![endif]>each
improper citation</p>

<p class=3DMsoNormal><o:p>&nbsp;</o:p></p>

<p class=3DMsoNormal>Papers with more than three of the errors identified a=
bove
and marked by the instructor on any one page, or more than ten in the entire
document are unacceptable.<span style=3D'mso-spacerun:yes'>&nbsp; </span>The
instructor will stop reading when either figure is exceeded and will return=
 the
paper to the student without a grade.<span style=3D'mso-spacerun:yes'>&nbsp;
</span></p>

<p class=3DMsoNormal><o:p>&nbsp;</o:p></p>

<p class=3DMsoNormal>If a paper is returned to you for failure to meet these
standards, you must correct it and return it to the instructor by the next
class meeting.<span style=3D'mso-spacerun:yes'>&nbsp; </span>Grades on all =
papers
that are returned due to your failure to meet these standards will be reduc=
ed
by one full letter grade.<span style=3D'mso-spacerun:yes'>&nbsp; </span>It =
is,
therefore, in your interest to use available help before you submit your pa=
per
the first time.<span style=3D'mso-spacerun:yes'>&nbsp; </span>A paper that =
still
fails to meet these standards after it is returned and resubmitted can rece=
ive
a grade no higher than a &#8220;D&#8221;.<span style=3D'mso-spacerun:yes'>&=
nbsp;
</span>Please note:<span style=3D'mso-spacerun:yes'>&nbsp; </span>For word-=
processed
papers/final exams where the paper is turned in at the end of the semester =
and the
paper cannot be reasonably revised, final scores on papers/exams that fail =
to
meet these standards will be penalized by <u>not less than</u> 20%.</p>

<p class=3DMsoNormal><o:p>&nbsp;</o:p></p>

<p class=3DMsoNormal>Many of these mistakes outlined above can be identifie=
d and
corrected by carefully proofreading your paper before submitting it to your
professor.<span style=3D'mso-spacerun:yes'>&nbsp; </span>It may be advantag=
eous
to have someone else proofread your paper, perhaps another student.<span
style=3D'mso-spacerun:yes'>&nbsp; </span>If you are not sure how to correct=
 your
paper, seek advice from the <strong>University Center for Learning Assistan=
ce
(UCLA) </strong><strong><span style=3D'font-weight:normal;mso-bidi-font-wei=
ght:
bold'>in 133 Stevenson Hall</span> </strong><strong><span style=3D'font-wei=
ght:
normal;mso-bidi-font-weight:bold'>or visit their website at</span></strong>=
<strong><span
style=3D'font-size:6.5pt'> </span></strong><a
href=3D"http://www.ucollege.ilstu.edu/ucla/">http://www.ucollege.ilstu.edu/=
ucla/</a>
.<span style=3D'mso-spacerun:yes'>&nbsp; </span>Another way of avoiding som=
e of
these errors is to use the spelling and grammar software available in most =
word
processing programs (also available in the COB computer lab).<span
style=3D'mso-spacerun:yes'>&nbsp; </span>These software packages will ident=
ify
many (but not all) errors for you so that you may correct them.<span
style=3D'mso-spacerun:yes'>&nbsp; </span>However, please remember that it is
imperative that you proofread your paper in addition to using spelling and
grammar software.</p>

<p class=3DMsoNormal><o:p>&nbsp;</o:p></p>

<p class=3DMsoNormal>This document borrows heavily from the Southern Illino=
is
University &#8211; Edwardsville School of Business Fatal Error Policy (with
permission from Professor Doug Eder &#8211; Southern Illinois
University-Edwardsville).</p>

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