PART I. RESEARCH IN CONSUMER SATISFACTION AND CONSUMER DISSATISFACTION
The Factor Structure of Equity and Disconfirmation Measure Within the Satisfaction Process (85)
John E. Swan, University of Alabama in Birmingham
Richard L. Oliver, University of PennsylvaniaAutomobile Buyer Satisfaction with the Salesperson Related to Equity and Disconfirmation (84)
John E. Swan, University of Alabama In Birmingham
Richard L. Oliver, Washington UniversityRising Expectations: Do Expectations Increase with Experience?" (84)
Johannah Jones Nolan, University of Alabama In Birmingham
John E. Swan, University of Alabama in BirminghamComparisons of Single-Item and Multiple-Item Measures of Satisfaction" (84)
Ralph L. Day, Indiana University
Hanjoon Lee (student), Indiana University
Susan Johnson (Student), Indiana UniversityPredictive and Normative Expectations in Consumer Satisfaction: A Utilization of Adaptation and Comparison Levels in a Unified Approach," (85)
J. Bradley Barbeau (student), University of MichiganMood States and Consumer Satisfaction: A Conceptual Framework," (85)
Ved Prakash, Florida International UniversityPART II. RESEARCH IN CONSUMER COMPLAINING BEHAVIOR AND COMPLAINT HANDLING
Consumer Complaining Behavior: A Review and Prospectus" (85)
Jagdip Singh (student), Texas Tech University
Roy D. Howell, Texas Tech UniversityThe Role of Product Importance In Complaint Initiation" (85)
Marsha L. Richins, Louisiana State UniversityCan the Self-Monitoring Construct Improve Predictions of Consumer Complaining/ Noncomplaining Behavior?" (84)
Jacques Nantel (student), Indiana UniversitySex Roles, Lifestyles, Store Types and Complaining Behaviors" (85)
William Strahle (student), Indiana University
Ralph L. Day, Western Michigan UniversityThe Accuracy of Unsolicited Consumer Communications as Indicators of 'True' Consumer Satisfaction/ Dissatisfaction" (included with permission, from Advances in Consumer Research, Volume 11, Thomas C. Kinnear, editor, pp. 564-508)
Ivan Ross, University of Minnesota
Richard L. Oliver, Washington UniversityConsumer Initiated Communications Audit" (84)
Ivan Ross, University of MinnesotaFactors Affecting the Level of Consumer-Initiated Complaints to Marketing Organizations" (84)
Marsha L. Richins, Louisiana State UniversityConsumer Complaints as an input into Corporate Decision Making Processes" (84)
Hans Kasper, SWOKAConsumer Complaint-Handling by Arbitration Committees in The Netherlands," (84)
Dick A. Francken, SWOKAPART III. CONSUMER SATISFACTION, DISSATISFACTION, AND COMPLAINING BEHAVIOR BIBLIOGRAPHY
A CS/D & CB Bibliography: 1984 Update" (84)
H. Keith Hunt, Brigham Young University